Win More Listings.
Earn seller trust faster.
Give sellers a credible, market-backed estimate of value in minutes so you can build trust, align expectations, and identify the opportunities worth pursuing.
A credible number from the first meeting.
Start the conversation with more than an opinion. Pulse uses real transaction data and business financials to give you a credible estimate of value you can confidently discuss with sellers.
- Relevant market transaction comparisons
- SDE and industry multiple analysis
- Risk and transferability factors
- Professional seller-ready report
Turn better conversations into better listings.
Win the first meeting
Give sellers an informed answer to the question they care about most—and establish credibility before competing brokers do.
Qualify better opportunities
Spot unrealistic price expectations early and focus your time on sellers who are actually ready to move forward.
Set expectations from day one
Establish a realistic value range early so you can avoid difficult pricing conversations when it’s time to go to market.
Built around the way brokers win listings.
Pulse helps you respond faster, build seller confidence, and qualify opportunities earlier without giving up a percentage of your commission.
Keep 100% of your commission.
Simple $20/month pricing. No commissions, referral fees, or hidden costs.
Back every conversation with market data.
Replace opinion with evidence. Give sellers a value estimate grounded in relevant transaction data, not a back-of-the-napkin guess.
Respond in minutes.
Generate branded valuation reports while leads are still engaged and ready to talk.
Everything you need to know before you start
Is Pulse a replacement for a full business valuation?
No. Pulse provides a fast, market-backed valuation estimate to help brokers begin seller conversations with confidence. While it isn't a substitute for a formal or certified valuation, it gives you a credible starting point for answering the question every seller asks: "What is my business worth?" By grounding the conversation in market data, Pulse helps align expectations and build trust from the very first meeting.
How does the co-branding work?
Reports and outputs feature your firm's name and logo alongside the Pulse methodology, so sellers see the estimate of value as coming from you — reinforcing your role as their trusted advisor throughout the transaction process. We handle the underlying data and analysis; you own the client relationship.
How quickly do I get results after a client completes Pulse?
Results are generated immediately after your client completes the questionnaire. You'll be able to review the output and share it with your client the same day, keeping the momentum in the conversation while their interest is high.
What data sources does Pulse use?
Pulse is powered by DealStats, a leading database of private company transaction data. Rather than relying on rules of thumb or dated multiples, Pulse cross-references your client's financials against actual comparable transactions in their industry — giving you an estimate of value grounded in real market data.
How much does Pulse cost?
Pulse is available for $240 per year or $25 per month, giving you unlimited access to generate estimates of value for your clients throughout the year.
Valuation support for every deal size
Benchmark
Market-based valuation designed to support sale preparation and advisor conversations.
Extended
For acquisitions, partner buyouts, equity discussions, and strategic decisions. Comprehensive valuation with income modeling and deeper financial analysis.
Certified
For SBA loans and situations requiring an independent, defensible valuation. ABV/CVA-credentialed valuation report built to SBA requirements.
CIM + Buyer Teaser
Professional buyer-facing materials that help present a business and attract qualified interest.
Start Winning More Listings Today.
Give sellers a credible estimate of value, set realistic expectations early, and know which opportunities are worth your time.
